Prepare a 250 to 400-word response that addresses the following:What would happe

Prepare a 250 to 400-word response that addresses the following:What would happen if a firm were to develop its marketing mix based on the assumption that each product type was simply one big mass market?Your main post should be 250-400 words, with citations and references in MLA format.
Requirements: 1 page   |   .doc file

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